This Privacy Policy explains how we collect, use, disclose and protect personal information. It applies to all services, websites and communications provided by Salt Mule. By using our services or visiting our website, you consent to the practices described in this policy.

Information We Collect

• Personal information you provide: name, email address, phone number, company name, job title, postal address and any other information you submit when contacting us, completing forms, registering for events or using our services.

• Transaction and account information: billing details, payment records and service history.

• Communications: messages, feedback, enquiries and any content you send to us.

• Technical and usage data: IP address, device and browser information, pages visited, referral source, timestamps and other analytics collected automatically through cookies and similar technologies.

• Marketing preferences: your preferences about receiving promotional communications and newsletters.

How We Use Your Information We use personal information to:

• Provide, personalise and improve our services and communications.

• Respond to enquiries, process requests and manage client relationships.

• Administer accounts, process payments and manage billing.

• Send relevant updates, newsletters and marketing materials (where consented or otherwise permitted by law).

• Monitor, analyse and report on usage to improve our website and services.

• Comply with legal obligations and protect our legal rights.

Legal Basis for Processing (where applicable) We process personal data based on:

• Consent: where you have given clear consent for a specific purpose.

• Contract: to perform our contract with you or to take steps at your request prior to entering into a contract.

• Legitimate interests: for business operations, fraud prevention, and direct marketing where such interests do not override your rights.

• Legal obligation: to comply with applicable laws and regulatory requirements.

Sharing and Disclosure We may share personal information with:

• Service providers and partners who perform functions on our behalf (e.g., hosting, analytics, payment processing, marketing).

• Professional advisors and consultants (e.g., legal, accounting) where necessary.

• Third parties in the course of a corporate transaction (merger, acquisition, asset sale).

• Law enforcement, regulators or other parties where required by law or to protect our rights, safety or property.

International Transfers

Where necessary, personal data may be transferred to countries outside your jurisdiction. We implement appropriate safeguards to protect transferred data in line with applicable data protection laws.

Data Security and Retention

We implement reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse or alteration. We retain personal data only as long as necessary for the purposes set out in this policy, or as required by law.

Your Rights Subject to local law, you may have the right to:

• Access and obtain a copy of personal data we hold about you.

• Request correction of inaccurate or incomplete data.

• Request deletion or restriction of processing in certain circumstances.

• Object to processing (including for direct marketing).

• Request data portability where applicable. To exercise these rights, contact us using the details below. We will respond in accordance with applicable law.

Cookies and Tracking

We use cookies and similar tracking technologies to improve site functionality, analyse trends and personalise content. You can manage cookie preferences through your browser settings or via any cookie controls on our site.

Children’s Privacy

Our services are not directed at children under the age of 16. We do not knowingly collect personal data from children. If we become aware that we have collected data from a child without parental consent, we will take steps to delete that information.

Changes to This Policy

We may update this Privacy Policy from time to time. We will post the revised policy with an updated effective date. Continued use of our services after changes indicates acceptance of the revised policy.

Contact Us

For questions, requests or to exercise your privacy rights, contact: abby@saltmule.com